Case study · Malta
A Malta Plumber Nobody Could Find On Google
He was good at the job. Google just never showed him. Here is how we changed that in three months.
From #36 to Top 3 in 3 Months
Google ranking
Top 3
across central Malta
3 months
start to top 3
The challenge
Think about how people find a plumber now.
Pipe bursts, they grab the phone, they search, they call one of the first three names. That is it.
This plumber was name number 36. So he never got the call. Not because someone was better. Because nobody scrolls that far.
Good work, empty phone. The worst place a local business can be.
What we did
No tricks. The full local SEO job, the same 47 point checklist we run on every map campaign.
We fixed his Google Business Profile: right category, full service list, real details.
We cleaned up his business info everywhere it showed online so Google stopped getting mixed signals. Then the steady monthly work that actually moves the map, week after week.
Local ranking is not one big move. It is a lot of small correct ones, done in the right order.
Before
Before: 20th or lower when people searched "plumber" plus his town, and 36th for "plumber malta".
After
Within 2 months: Top 3 in his town and 3 nearby towns.
Within 3 months: Top 3 across central Malta, and Top 3 for "plumber malta".
Tracked on Google Maps for "plumber malta" and "plumber" plus town name searches.
Three months in, he was top 3 across central Malta. Not one lucky spot, the whole map.
The phone rings on its own now.
And the people calling are ready to book, not price shopping, because when you are the top result you look like the safe choice.
That is the real prize. Not traffic. Customers.
The result
Want this done for you?
We get you into the Top 3 on Google Maps within 90 days. Or we work for free.
Founder of IB Results in St Paul's Bay. Gets Malta businesses into the Top 3 on Google Maps and runs their Google and Meta ads. Also runs a rugby club.